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Google has introduced an upgrade to the algorithm
Under the name of Panda, this is the biggest package of improvements that the company has applied since 2003. The news, which existed from April to the Anglo-Saxon version of the browser, now come in 40 languages among which include Spanish, French, Greek and German.
We will not disclose the real indicators we use for classification in our algorithms
With this measure, Google aims to improve the quality of the results of its search engine powering the interesting sites and penalizing those that offer bad content. “This update is designed to reduce the ranking of low-quality sites like those who copy content from other sites,” they said in the company several months ago.
“At the same time ensure a better classification of high-quality sites, like sites with original content and information, in-depth, thoughtful analysis and so on,” he added.
The company said the improvements positively affect 12% of searches are conducted in English. Google would not reveal the exact points of the update (“we will not reveal the real indicators we use for classification in our algorithms we do not want anyone to play with the search results”), but has given certain clues indicate what they believe is a quality site: treatment rather than surface deep, no duplicate items, lack of spelling mistakes and inaccuracies of style, themes and original approaches and so on.